by:Bon Abedeen / Patrick Chen
The concept is best described as Seasonal Southern California Comfort Food in a fast-casual cafeteria setting.
Hold onto your
hats! The buzz has been consistent— This one feels
bigger; more important, more universal, less trendy, and at the tip of the
innovation triangle. Like the iPad of food, Southern California restaurant
Lemonade is where all the developments of the last decade have come together to
form one world-beater of a product. Maybe we are overstating it, but we don’t think so. We love Lemonade and think
it is the future of food.
Lemonade was
founded by chef Alan Jackson to “capture the L.A. spirit of adventure about food,” according to its
website. The company bio goes on to state that Lemonade has “an appreciation of
the freshest seasonal ingredients, and a desire to reinterpret familiar dishes
with unexpected twists. The food is for people who care about what they eat. It’s clean, healthy, and inventive.” In layman’s terms, it is a modern take on a
classic 1950s high-school cafeteria. Everyone can relate to the cafeteria
because everyone went to school, and Lemonade has recreated it with better
experience, while maintaining the emotional essence. The best part of this fast
casual concept is that shoppers can eat quick, yet healthy in this grab and go
lunch and dinner venue.
Upon entering the
restaurant Patrick and I noticed how clean everything looked. The interior was
fresh, modern and inviting. The smell was wonderful and we could see that it
was cafeteria style where we would get a tray and go on down the line to choose
what we wanted. We noticed that each item in the line had a small sign/label
informing each particular food item is as well as a symbol stating if its
gluten free or vegan which is very helpful to health conscious people. Securing
our spot at the table, we were able to then relax and take in the surroundings.
Lemonade offered quite a familiar essence about it and it somehow reminded us
of our childhood. Looking around the cafe we noticed that the tables were made
out of DuPont Corian. Specially engineered to be both visually stunning and
long lasting commercial product of surpassing beauty. This is seen is a
virtually seamless solid-surface flowing through the kitchen, bath countertops
and back-splashes, intricate inlays and textures, brilliant color and lighting
effects — it’s all incorporated in a number of
complex compound angles, curves and vertical surfaces.
Reflected 3form Wall - Chroma Vitamin C |
Additionally, there
were some truly phenomenal plastic looking square tiles on the wall. When we looked a little closer however, we noticed they
were made completely of sustainable gypsum wall tile. We were captured by the restaurant’s decor: sunflowers, colorful chairs, tables, pots, pans, etc. The
interior design is sophisticated, chic, fresh, modern and
inviting with an analogous color scheme, and the use of ‘lemon slice shaped’ light fixture: picture perfect for any occasion.
Lemonade is a fast-casual modern cafeteria-style eatery, the brand is young, hip, colorful, and crisp, with elements of retro Americana that made us feel right at home. There is an Emotional Connection. To start, Lemonade has realized that a great hospitality experience has as much to do with how the business connects to its customers culturally as it does with what is being served. In the post-industrial age, having a great product is not enough; the emotional connection is paramount. This factor is a huge differentiator between a moderately successful company and a cultural juggernaut like Starbucks. Lemonade has the potential to be like Starbucks because the brand and experience are as good as the product. Everyone can relate to the cafeteria because everyone went to school, and Lemonade has recreated it with better food, service, and seating, while maintaining the emotional essence.
Lemonade is a fast-casual modern cafeteria-style eatery, the brand is young, hip, colorful, and crisp, with elements of retro Americana that made us feel right at home. There is an Emotional Connection. To start, Lemonade has realized that a great hospitality experience has as much to do with how the business connects to its customers culturally as it does with what is being served. In the post-industrial age, having a great product is not enough; the emotional connection is paramount. This factor is a huge differentiator between a moderately successful company and a cultural juggernaut like Starbucks. Lemonade has the potential to be like Starbucks because the brand and experience are as good as the product. Everyone can relate to the cafeteria because everyone went to school, and Lemonade has recreated it with better food, service, and seating, while maintaining the emotional essence.
Stainless Steel Drop Down Ceiling with LED recessed lighting |
Recycled Wood Sittings
Stainless Steel Food Container |
Lemonade features
an open kitchen in the back so that customers can see their professional chefs
creating artisan quality food and then moving it to the cafeteria-style trays
on display.
The restaurant
offers an abundance of seating in the bright, modern 3,800 square-foot space,
which includes both indoor and outdoor seating, just steps away from the
Fashion Island movie theater. We really liked the
architecture and interior of Lemonade. We feel the materials work well and will
hold up well over the years.
Next time you are
here at Fashion Island, stop by Lemonade after a day of shopping or
before/after catching a move to enjoy some delicious contemporary California cuisine.
Did we say how
fascinated we are with the gigantic macaroon? LOL!
Interior & Materials
- Reflected 3Form Wall - Chroma
Vitamin C
- Wood Panel Grille Ceiling
- Stainless
Steel Drop Down Ceiling
- LED
Recessed Lighting
- LED Pendant
Light
- Stainless
Steel Counter Top
- Recycled
Wood Menu Sign
- Yellow
Painted Structural Column
- Polished
Concrete Flooring
- Sustainable
Gypsum Wall Tile
- Green Wall
Wall Paper
14 comments:
I love the pictures posted with this blog entry- everything looks so crisp and vivid (not to mention delicious)! Bright yellow was an obvious choice as an accent color with a name like "Lemonade", but I love that it's not overwhelming or too kitchy. And their use of indoor/ outdoor dining areas is very well done. Great entry!
“I love the conversational style in which this was written, and the fact that you listed materials. Also, great layout- easy and fun to read!”
I love the yellow light fixtures and the use of yellow throughout. The space looks so clean and modern.
The colors, along with the light fixtures are beautiful! Very charming place.
Bon! and Patrick!
Your research is really interesting and lovely since your good pictures and creative detail explanations. The lemonade interior theme provides a fresh impression for customers and also every materials is good match to this place theme. I became to realize how important the integrating with commercial project's theme and materials. I think this restaurant has successful design for business because they make me go there even though I ONLY see the pictures. ^ ^
Colors are amazing! The way the lighting fixtures were put into the space is very creative.
The design and this place's name is very unity. I see a lot of details match "lemon", included color, products and materials. Yellow catches my eyes, specifically in summer.
It is a refreshing option? ah? I love how they work with yellow without overwhelming the whole space. The stool chairs with the printed lemon logo are such a nice detail. Very good use of sustainable materials, without having to spend a lot of money in some of their choices!
Amazing pictures you guys! The colors are so vibrant and the description of the interior are to the T's. We should go back there again!
Great Choice! I feel like I was right there with you guys. Loved the materials used and the pictures that you guys took. Cant wait to go there!
Wow! I was smiling after the first sentence, such a fun and informative entry. You guys really captured the vibe of this place with your awesome photos and creative writing, loved it!
I have yet to experience this place, and the use of photos really captivate me to try it out! Great visuals with color of materials to really stir out an appetite.
I like the linear and very simple design. it looks clean and that's a plus in a restaurant! :)
Love the place. Your blog was very interesting. I will definitely go eat there soon! Thank you for your hard work.
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